The Longacre, named for Longacre Square (now Times Square), was built by producer/manager H.H. Frazee (also known as the owner of the Boston Red Sox who sold Babe Ruth to the Yankees). After Frazee fell into financial difficulties, the theatre changed hands many times before being sold to Astor Theatre Incorporated, a Shubert subsidiary, in 1919. WOR leased it from 1943-1953 as a radio and television playhouse.
Henry B. Herts designed the Longacre, one of four currently operating Shubert playhouses that he designed. It boasts a French Neo-classical-style exterior and a Beaux Arts-style interior, but lacks some of the individuality and flair which characterized Herts’ other designs.
In 2007-08, architect Michael Kostow oversaw a multimillion dollar restoration of the theatre, restoring the original plasterwork and architectural detail, expanding patron amenities, improving sightlines and repairing and cleaning the neo-French Classical exterior facade.
Theatre is not completely wheelchair accessible.
Accessibility by Seating Section
Seating is accessible to all parts of the Orchestra without steps. Wheelchair seating in Orchestra Only.
Second level - Up 2 flights of stairs.
Third level - Up 4 flights of stairs from the Orchestra.
Handrails: Available at the end of every stepped seat row in the Mezzanine and Balcony.
None Available. No steps into theatre.
Located in the lobby. Accessible at 54".
Wheelchair accessible (unisex) restroom located on the Orchestra level.
Located in restrooms.
The use of cameras, recording devices, cell phones, beepers, and other electronic devices during the performance is prohibited. Everyone attending a performance must have a ticket. Latecomers will be seated at the discretion of management. Wheelchair and mobility-impaired seating is intended for patrons with mobility disabilities. Children under the age of four years will not be admitted. No outside food or beverage permitted. No weapons permitted on the premises.